Started his entrepreneural career in the early teens and has several successful start-ups on the resume. In 2006 he founded Firtal Brands toghether with Mikkel Salling. Starting up Firtal Brands focused on selling luxury male grooming products and Jesper is a well known male grooming expert in the Danish media, often giving advice on male skincare and grooming. Jesper has a master in e-commerce and has developed several e-commerce concepts during the past 5 years.
Worked for 8 years with an international retail group, having his focus on marketing and media buying. In year 2006 he founded Firtal Brands together with Jesper Hvejsel. Since the summer of 2008 Mikkel has dedicated his working life to bringing the RazorPit to market. Ask him day or night and he will tell you why you should have a RazorPit.
Joined the company in year 2008 after finishing his masters at Aarhus School of Business.